The JEMMA KIDD MAKE UP SCHOOL collection debuted in Selfridges, London in October 2005 and Bergdorf Goodman, New York in February 2006.  Holt Renfrew in Toronto and Neiman Marcus stores in Los Angeles, San Francisco, and Fashion Island launched in June 2006 closely followed by Kit Cosmetics, August 2006, in Melbourne and Sydney and Lane Crawford, Hong Kong in September 2006.
‘Millions of women throughout the world wear make-up, but few of them have been taught how to apply it’ is how Jemma describes her inspiration and vision for the line. 

Through the range, Jemma makes her professional skills, fashion experience and extensive knowledge available to all women, as well as offering ‘know how’ to do it for themselves.  As she often says, ‘there are no rules – only guidelines and techniques’.

The line combines professional performance with simplicity, innovation and pure luxury.  Jemma has distilled make-up to its ‘core essentials’ making it easy to take a look from day to night, natural to dramatic and everything is perfect for women on-the-go. 

This uniquely usable range of multipurpose tools and stunningly wearable colours, combined with Jemma’s inspiration and education is everything the modern woman needs in make-up.

Jemma Kidd Professional Team’s NEW collection of PRO Backstage Essentials will debut in retail summer 2008 - the first in a range of science-based, intelligent and pro-performance artist essentials.  These super hi-tech and uber smart products have been created by Jemma Kidd and inspired by the successful Jemma Kidd Professional Team.

Driving the trend for skin-telligent colour, Jemma has developed revolutionary and ultra-light, ‘breathable’ textures combined with the very latest in skincare science and innovation.  ‘Food for the skin’, the products include actives, complexes, minerals, vitamins and anti-oxidants, as well as the latest complexion and micro-sphere technology for radiant, luminous and brightened skin.

This innovative, forward thinking approach to ‘smart make-up’ will drive the colour development of Jemma Kidd Make Up in the future.

Ultra wearable designer make-up for today’s uber-chic and fashion-forward woman.

Developed by international make-up artist and style icon Jemma Kidd, JK combines catwalk glamour, the latest fashion hues and ‘must have’ pieces with professional textures.

This innovative duo allows you to create the perfect match for your skin colour. Blemishes and dark circles, for example, each need a different corrective colour. Added jojoba oil helps keep skin moisturised so concealer won't cake or crease, but gently absorbs for perfect colour match.

This crème foundation provides flawless coverage, while being light and highly blendable. With moisturising ceramides and sun filters it helps protect the skin. When the foundation is fully absorbed it leaves a soft touch shine-free surface on the skin, meaning you won't need to add extra powder. Apply to cleansed, moisturised skin, patting in with fingers and allowing to absorb.

Available Colours

Ultra-fine and talc-free so it won't clog. It works to even skin tone and subtly mattify without losing skin's dewy glow. Added anti-oxidants and moisturising jojoba extracts help protect the skin.

Available Colours

This light-diffusing crème can be used all-over for a lustrous finish, for use under or over foundation or on bare skin. With added moisturising jojoba and sun filters to help protect the skin.

Available Colours

Two highly innovative products in one portable compact. Crème highlighter adds lustre to cheekbones and eyes while separate shimmer dust can be added for extra sparkle for day to night glamour.

Available Colours

Give skin a healthy radiant glow with this ultra soft and superfine bronzing powder. A sheer matte finish for a perfectly natural effect, and subtle enough to build colour gradually and use over foundation.

A trio bronzer, with added moisturisers, for perfect colour match, radiant shimmer or contouring.

Available Colours

Super 'intelligent' perfecting powder infused with pure energy and benefits of gold and bio-active brightening minerals. Mica pigment, spherical powders and natural illuminators create a naturally transparent, radiant and luminous finish. Proven muscle inhibitors and botanicals smooth fine lines and wrinkles to give an instant toned, firmed and lifted look.

Available Colours

No make-up make-up. Ultra light, ultra blendable foundation with natural coverage for stunning skin. Properties for added hydration and spf20 protection.

Wake-up make-up. Illuminating and perfecting base and primer. Multi reflecting pearl brightens skin for a supermodel complexion. Ultra light and highly blendable with antioxidant and anti-aging Vitamin E. Can be used on bare skin or under foundation.

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Brush away the after-party hours. Illuminating and perfecting concealer for a camera ready, soft-focus finish. Helps soothe and hydrate skin, with added Vitamins A and E.

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Staple two-piece for every season. Silky long-lasting bronzer for ultra natural tan and glow. Tailored duo suitable for all skin types and skin tones.

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Must-have for 'photo finish' skin. Ultra fine, perfecting powder diffuses light to even and brighten skin tone. Helps to eliminate shine while maintaining luminosity.

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Fast track glamour. Velvet soft, sheer stick highlighter perfect for spot and precision highlighting. Accentuates features with stunning shimmer and metallic accents. Highly blendable and can be worn on bare skin or over make-up.

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Clear gel eye liner with glitter suspension that's easy to apply for a precise line of sparkle; can be worn alone or over make-up.

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Stunningly wearable shades in one colour family for everything you need to highlight and shade, day to night.  Intense, blendable colour that lasts.

Water and smudge proof eyeliner with added anti-oxidant Vitamin E.

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Everything you want from a mascara with added moisturising and restoring extracts.

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Ultra lightweight, waterproof lash colour that won't smudge or flake for at least 24 hours.

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A conveniently sized brow kit with everything you need to create the perfect brows; tweezers, angled brush, a mirror and three versatile shades of shadow which allow you to match any hair colour. These shades double up perfectly as eye shadows.

Crème silk eye shadow crayon for iridescent colour and smudgable definition.

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Shimmering crème shadow base and separate crushed jewel dust for that extra glamour and sparkle.

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Ultra fine and gorgeous to wear soft pearl powder eye shadows in five stunning shades. Apply as a wash or build up for more definition and drama.

Smudge on instant glamour with this highly flattering, long-lasting shimmer stick for eyes.

Available Colours

A silky, ultra light non-sticky formula that gives lips and eyes a naturally fresh and dewy look straight from the catwalk.

Stunningly wearable metallic eye shadows with anti-ageing benefits. The pepha-tight algae based active firms and tightens the skin and also helps increase the formation of collagen-l.

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An age-defying creme to powder shadow with a gorgeous metallic accent to give that extra bit of glamour.

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Make-up artists essential palette. Professional tailor-made colour duos: shimmer highlighter perfectly paired with deeper shade for contour and definition.

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Designer fashion, designer style, designer eyes. Blendable and crease resistant pro formula in make-up artist essential hues.

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Make a statement with catwalk colour. Ultra pigmented, custom designed shadows loaded with colour give a long lasting, crease resistant finish.

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Demure to extrovert. Highly blendable, ultra creamy, crease and smudge resistant velvet crème eye colour. Wear on its own or under powder shadow for a long-last finish and added intensity.

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Sharpen up. Innovative long-last, pro finish pencil liner with built-in sharpener. Every day to hi-fashion colour with jojoba oil for ultimate glide and luxurious wear.

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Make a statement without saying a word. Quick dry, extreme last liquid liner in classic black to bold brights. Fine brush for professional application.

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Ultra strengthening and conditioning mascara with uniquely designed small brush head for precision and definition.

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Max it up! Ultimate non-clumping, mega lash mascara with a revolutionary two-level grooved brush and silk fibres for maximum length, thickness and volume. Long-lasting and smudge resistant.

Available Colours

This is the ultimate all-in-one lip and cheek duo. Ultra sheer and blendable it also contains vitamin E for its antioxidant properties.

A silky, ultra light non-sticky formula that gives lips and eyes a naturally fresh and dewy look straight from the catwalk.

Available Colours

Smudge and waterproof, this long-wear pencil can be used either to line and reshape the lips or, as it is so creamy, can be worn as a lipstick or under gloss. Added anti-oxidant Vitamin E help protect and care for the lips.

Excellent coverage with added anti-oxidants. Neutral for day or natural lip look; tailored colour for use with a range of lipsticks and glosses in each colour family.

Available Colours

Use balm to prepare lips then add colour for a sheer, moisturising finish or use lipstick only for intense colour stay.

Available Colours

cleopatra

Non-sticky, long-lasting formula with anti-oxidant Vitamin E.

Ultra-natural sheer tint provides a fresh-faced flush of colour.

A protective lipbalm with added apricot kernel oil and karite butter smoothes and hydrates for soft, moisturised lips, all year long. With a soft shimmer and natural tint this balm looks luscious on bare lips or under gloss.

Accessorise any look. Non-tacky, ultra shine gloss with added antioxidant vitamin E.

Available Colours

Catwalk 'fake it'! Make lips appear plump and fuller with this ultra soothing gloss. Added shimmer and blue tint for a brighter smile.

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As timeless as the little black dress. Ultra creamy, moisturising pro formula for full coverage and stay-put colour.

Available Colours

On every make-up artists wish list. Innovative hi-tech formula reacts to natural lip PH for a completely individual, perfect colour match. Nontacky and hydrating; glides on transparent and colours naturally.

Rework a classic. Sheer shine, solid gloss gives a longer lasting finish and enhances natural lip colour. Moisture rich formula for a soft, silky texture.

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Day to night colour choice or mix on the palette for perfect colour match, contouring and shaping. Highly blendable for natural finish.

Ultra-natural sheer tint provides a fresh-faced flush of colour.

Available Colours

Bronze tone adds sun-kissed glow and contours cheekbones while the clear pink adds fresh colour for a pinched-cheek natural flush. Both in a sheer crème blush that glides onto the skin and blends perfectly.

This is the ultimate all-in-one lip and cheek duo. Ultra sheer and blendable it also contains vitamin E for its antioxidant properties.

Get supermodel sculpted cheek bones. Ultra fine, highly blendable powder blush for natural contour and long-last colour.

Available Colours

Make-up artists backstage secret. Innovative 3 in 1 multi-finish, highly blendable cheek concentrate. Tiniest amount for a natural flush or layer for hi-definition.

Available Colours

Fake it till you make it. All year round, lightweight body tint for the ultimate backstage fix. Instant colour with micro fine pearl for an ultra natural, healthy glow. Unique blend of moisturisers leaves skin silky smooth.

Dress up with this season's wardrobe. All in one smoky eye kit with unique, ultra flattering definition colour. Includes pearl base shadow, defining powder shadow, black sparkle liner, nude shimmer and clear pink glosses with Jemma's step-by-step.

Straight from the make-up artist tool belt. Four hi-quality essential professional brushes; each with full size heads and tailored shape for pro finish application.

A fashion statement. Uber stylish, designer make-up bag. Handbag friendly and perfectly sized to fit all the essentials with unique wide opening for easy access.

The ultimate fashion accessory; beautiful and versatile face, eye, lip and cheek colours in the season's latest hues all in one handbag sized palette.

The ultimate fashion accessory; beautiful and versatile face, eye, lip and cheek colours in the season's latest hues all in one handbag sized palette.

Alcohol free and ultra soft wipes for use all over the face and delicate eye area. Specially formulated with natural extracts of anti-oxidant green tea to tone the skin and sweet almond extract for moisturisation.

A quality brush made with 100% natural hair, the dense bristles allow perfect blending and application. The kabuki handle allows you to get close to the face and the tightly packed, natural hair is cut with a round contour and wide profile for even coverage.

Cut with a flat top this brush follows the contours and bone structure of your cheeks or temples without streaking, or giving a hard line of colour. Soft 100% natural hair bristles are tightly packed for the best quality finish. The kabuki handle gives better control, getting you close to the face, while the coloured bristles mean you won't mix this up with your face brush - it's best to keep them separate.

This retractable brush was made to Jemma's specifications. Twisted away, you can throw it in your handbag and not worry about picking up fluff. It has soft 100% natural hair dense bristles. Lots of fine hairs hold and apply colour better and won't shed, even after washing.

These are the two brushes you need for eye shadow in one - making it much easier to carry them around with you. The highlight brush is larger and a little looser because you'll be using it across bigger areas and for broad blending. The colour brush is shorter and more densely packed to allow closer control of dark colours near the lash line and firmer blending. Made from 100% natural hair.

These are the brushes you need to create more sophisticated eye looks, from shading the socket, to creating high definition lines and they're combined in one double ended tool - making it easy to carry around with you. The deepen brush is cut to Jemma's specification to fit the eye socket, making precise application and blending simpler. It's 100% natural hair so is soft and comfortable. The line brush is made from very fine nylon to enable you to use it wet or dry for precise or soft lines.

A "natural skin" tinted eye treatment, cover and brightener which contains active ingredients to reduce fine lines, puffiness and bags around the eye area.

Available Colours

Anti-aging, flesh coloured, lightweight crème: anti-redness, evens out skin tone and acts as a primer and base for shadow. The uniquely designed, natural 'flesh' tone eyeliner widens and brightens the eyes.

Available Colours

Use this fine liner brush to create depth along the lash line. By applying a thin line along the root of the eyelashes it will give the appearance of more volume & open up the eye.

Use this sharp and define brush to line and fill your eyes, lips and brows.

Use this detailing brush to highlight and detail small areas with precision.

Use for adding eye colour and for detailing certain areas. For example, highlighting the inner tear duct will widen the eye.

With its soft, dense brush head you can use this brush for blurring technique which will give you a soft, airbrushed effect.

Use this blurring brush to diffuse product across the eye lid and blur edges.

Use this placement and smoothing brush to apply and smooth product around the eye area and over blemishes. It has been designed specifically with a pointed tip to conceal with precision.

Use this detail and depth brush underneath the eye and hard to reach corners and creases. By applying colour to the crease of the eye this will add depth.

Use this flat polishing brush with mineral make-up and setting powder.. Flat hair bundle creates a polished effect when brush is swept in mini circular motions. Synthetic hair bundle allows artist to stipple and press product to the skin. Blends product effortlessly and ensures even application. Applies perfect pressure to help minimise imperfections

This innovative pointed foundation brush imitates a finger tip making it perfect for all over blending of foundation.. Amazing softness achieved with a carefully selected blend of hair. Sweeps around facial 3-dimensions to create the right amount of pressure for the perfect foundation product payoff. Blends product effortlessly . Pointed synthetic head fits ideally around the orbital cavity of the eye and applies perfect pressure to help minimise imperfections

Use this blusher brush for blending colour evenly onto cheeks.

Use this finishing powder and bronzer brush to smooth colour all over the face for a natural finish.

Use this sculpting brush to sculpt and contour areas of the face with ease and precision.